Stop Sending Your Users Into a Broken Product UX.

Production-ready UX Features to help you lift Conversions for PLG Journeys.

ZooPark logo
Social Champ logo
LLMrefs logo
ClearCue logo
SparkUp logo
BrewBrand logo

172 PLG journeys audited

PLG User Journey Revamp Blueprint.

We map your full PLG vertical journey (e.g., activation, retention), identify every major friction point and opportunity, then deliver a complete journey revamp to lift conversion rates.

Free UXO Audit

Diagnose

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Revamp

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Experiment

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Data Scientist Team Lead

'That’s Why!' User Behavioral Analysis.

We start with a sharp hypothesis about user behavior, query your PLG data to validate it fast, and uncover only the key “why” behind actions or drop-offs to power future experiments.

Free UXO Audit

16 Feb, 2026

HeyReach

HeyReach logo

I have 0 doubt that anyone who hires Radu will see a big ROI. If your numbers are not where they should be, Radu is the person to diagnose and improve your UX/UI And PLG Activations.

Ilija Stojkovski

Chief Revenue Officer

Ilija Stojkovski

1 Jan, 2030

ClearCue

ClearCue logo

Radu did a journey teardown of our onboarding and activation flow. The full UX, identified the 'Aha!' moment, and pointed out friction I'd stopped noticing.

Martin Markov

Co-Founder & CEO

Martin Markov

5,224 PLG screens analyzed

Big 2 Small Growth Redesigns.

We redesign your chosen PLG vertical from high-impact journey overhauls down to small, targeted tweaks, using behavioral insights to create variants that lift key metrics.

Free UXO Audit

Step 1

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Step 1

typesetting in. Lorem Ipsum has been the industry.

Step 1

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Step 1

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Design & Development

Design 2 Code Experiment Dev.

We take approved redesigns and turn them into production-ready code variants (via tools like Lovable or Cursor), complete with A/B test setup and launch-ready implementation.

Free UXO Audit

AI Advocate

AI Growth Engineer Foundation.

We set up a safe, client-specific AI layer for hypothesis generation, variant creation, experiment cleanup, and optimization loops, integrated into your stack and workflows.

Free UXO Audit

Lift Your PLG Conversions by +20% in 90 Days Through Growth Design.

172 Journey Revamps

5,224 Screens Audited

26 Happy Clients

Leo Wendler
James Berry
Martin Markov
Ilija Stojkovski
Anusha Malla
+15

Our Outcomes in a Nutshell

Free Activation UXO Audit

+24%

Trials Started

Out of X Journey Revamps we lifted Trials Started by 24%

+42%

Trials Started

Out of X Journey Revamps we lifted Trials Started by 24%

+35%

Trials Started

Out of X Journey Revamps we lifted Trials Started by 24%

+72%

Trials Started

Out of X Journey Revamps we lifted Trials Started by 24%

+16%

Trials Started

Out of X Journey Revamps we lifted Trials Started by 24%

+78%

A/B Win Rate

Out of X Journey Revamps we lifted Trials Started by 24%

But, What the FAQ is going on?

These are questions - from real people, that come up quite often in our calls.

ActivationLed

The Growth Design UXO Agency helping 3,000 signups /mo B2B SaaS grow by 20% in 90 days.